Luster provides investors with enterprise grade, asset backed financial products with diversified investment characteristics, delivered through modern and efficient platform operations.
Accelerate and create solutions by researching, designing and building the flagship investment platform for Luster to gain first-mover advantage in the asset-backed financial services landscape.
Analysis and Research
This stage consists of vision and goals recap and project initiation. We got a better understanding of pain points and project goals with competitive analysis and stakeholder interviews, worked through strategy, product definition and user flows.
Design
Creation of sitemap, wireframes, low and high fidelity mockups, interactive prototypes and iterative designs to deliver end-to-end results.
Defining end to end investor, admin and issuer user journeys and actions through the system in this analysis process.
Sitemap to help unleash the ranking potential of the site by making it more easily accessible based on the information prioritization.
Persona creation to understand the target user and evaluate product design from their perspective. Persona includes user’s demographics, traits and interests, pain points, needs etc.
With a foundation of analysis and research, the interface design phase started with low fidelity concept sketches and wireframes.
Starting with brand and color exploration, we created a style guide suitable for the product including the typography and component styling.
Style guide was applied to the wireframes with stakeholder and user feedback incorporated.
In the product development process for this platform, component libraries were implemented for a successful handoff to development team and responsive screens were designed for all screen sizes and to ensure high fidelity implementation.
Perpetual had a thorough, well-planned approach that they executed effectively. Their team began with building screens that aligned with our detailed requirement list. They built the MVP to include all the necessary features. The completed mock-ups and designs for the MVP were positively received and delivered on time. The team at Perpetual was impressive throughout the process and excelled in producing a quality product. Their attentiveness and organization made the project smooth and productive. My advice to other clients would be to go into the project prepared with what you want, and Perpetual will deliver.
Stephen Birdsong
CTO
Luster
