Quattr is a venture-backed Silicon Valley startup focused on building an advanced SEO optimization platform. By leveraging AI, data analytics, and machine learning, Quattr aims to enhance SEO effectiveness and provide actionable, brand-specific improvements to site content, experience, performance, and discoverability.
Quattr approached us to design and build their core platform from the ground up, starting with a business plan and the founding team’s expertise. Over four years, we served as Quattr’s dedicated product design, development, and data engineering team, creating a robust and scalable platform now used by leading companies worldwide.
Our collaboration with Quattr resulted in a highly effective SEO platform that has significantly impacted their business and clients. Quattr’s AI SEO Suite and Content AI offerings are utilized by leading companies like Pinterest, WP Engine, Coursera, and Eventbrite. Post-launch, Quattr clients have reported an aggregate $20 billion increase in annual revenue attributable to the platform, with enhanced discoverability for over 10 billion yearly searches.
Perpetual’s provisioned a highly qualified team after a thorough search across multiple global vendors. They were able to rapidly get our initial MVP built and deployed in time for critical demos. Their work resulted in our signing up major Fortune 500 customers for our new service. Perpetual brought maturity of process, pragmatic rapid software development and subject matter expertise from their wider team of specialists.
To ensure the success of Quattr’s platform, we adopted an iterative and agile process. This involved close cooperation with Quattr’s CEO and Head of Engineering to understand project goals and business requirements. Our process included daily standups to discuss new features, review designs, and brainstorm ideas.
Throughout the project, we created and iterated on design concepts based on stakeholder feedback and usability testing, ensuring a consistent and scalable design. When developing the platform, we integrated advanced AI capabilities to enhance content creation and SEO optimization, making the platform both powerful and user-friendly.
One of the standout features of Quattr’s platform is its AI-powered content optimization capabilities. By integrating with OpenAI’s GPT-4, we enabled Quattr to offer advanced content creation and optimization tools. Users can generate high-quality articles, blog posts, and guides, as well as optimize their existing content for better SEO performance. The AI content writing features like “New Page Creation” save time and enhance creativity, while the “Content Optimizer” tool ensure that the content is SEO-friendly and ranks higher on search engines. These features have significantly improved the efficiency and effectiveness of content creators and SEO professionals using the platform.
Part of our collaboration with Quattr involved designing and developing 18 easy-to-use tools to help users write and optimize web pages. Some of these tools include the H1 Heading Generator, Meta Description Generator, Image Alt Text Generator, and Keyword Statistics. These tools are available to use at Quattr Free Tools and have become some of Quattr’s most popular features. They allow new users to experience Quattr’s capabilities before committing to a subscription.
For Quattr’s power users, we identified the necessity of building a custom taxonomy for organizing website content into groups and subgroups. This feature allows users to analyze URLs or keywords at scale, significantly reducing the time spent on individual evaluations. We designed an intuitive interface that includes essential statistics and unique visualizations, enabling users to quickly identify where their current SEO emphasis lies. This streamlined approach enhances the ability to manage and optimize large volumes of content efficiently.
We developed Quattr's automated SEO tools to provide comprehensive technical recommendations covering crucial aspects of website performance. Our Technical Performance metrics break down site performance, accessibility, best practices, SEO compliance, and mobile friendliness over time.
By integrating with tools like Lighthouse, Highcharts, and Looker, we aggregated and surfaced this data to offer actionable insights. These recommendations help users understand their website's rankings in each area and provide clear guidance on how to enhance performance. This automation ensures continuous improvement, making it easier for users to maintain high standards and achieve better SEO results.
Quattr’s platform has driven significant business impact, with over $20 billion in annual revenue increases for its clients and enhanced discoverability for over 10 billion searches annually. The platform’s scalability and advanced features ensure it remains at the forefront of SEO intelligence, helping leading companies achieve superior search rankings and improved content quality.
Through careful planning, design, and development, we created a platform that not only meets but exceeds the needs of SEO professionals and content editors. The successful launch and continuous enhancement of Quattr’s platform showcase our commitment to delivering high-quality, impactful solutions.
